Authority Building

Build Your Domain Authority The Right Way

Authority Building (also known as link-building) is the process of acquiring links from other websites to yours. It’s an important ranking factor for Google. If numerous good-quality links point toward a specific page/site, Google’s algorithm will consider it relevant and rank it higher.

Each link can be viewed as a positive ‘vote’. The more votes you have, the better you rank.

It’s all a big popularity contest!

And, you’ll be even more popular if the links pointing to your website are coming from other ‘well rated’ websites.

Pairing your Authority Building with your high quality content has many benefits and proven results.

You also:

  • gain a complete understanding of your current domain authority vs your competitors
  • align your backlink strategy to your SEO content calendar to increase the chances of your content ranking for your high value keywords
  • track the number of referring domains and their quality rating
  • increase organic click-through rate by targeting highly searched keywords and phrases
  • expand your online brand visibility
  • ensure Google loves your website as much as your audience does

As a specialist SEO content agency, we know how to build the perfect mix of content and links (a proven SEO method) to increase our clients’ organic presence online. We’ll show you which links and keyword opportunities will most effectively get you in front of your audience and ahead of your competitors.


authority building

Want to improve your domain authority?