Copywriting vs Content. What’s the difference and why does it matter? In this article we delve why it’s important to distinguish between Copywriting and Content for your brand.
Not sure of the difference between content marketing (a.k.a. branded content) and native advertising? Here’s a super simple answer.
Is Content Marketing just the latest form of internet advertising? No, it’s been around a lot longer than you think! We’ll show you 3 reasons why it still works, and is as powerful as ever.
So, what should you be avoiding in your content? Here are the 7 most common SEO mistakes we see businesses making in their digital content production.
Content Marketing and SEO goes hand in hand. Here’s how to make your content SEO-friendly to boost your content marketing.
If you still subscribe to the idea that good SEO copy needs to appease the Google gods first, and the reader second – we have some good news for you. Things have changed in the world of SEO!