CASE STUDIES
SHOWCASE YOUR SUCCESS STORIES, LAND MORE DEALS
Case studies are a great way to prove your value to prospective clients.
When you provide a real-world example of how your product or service has benefitted your existing clients, it:
- demonstrates exactly how you and your business can help
- gives potential new clients something tangible they can relate to and easily picture
- convinces prospects you could be a great fit for them too
- makes your offering real.
For all these reasons, case studies can be incredibly powerful.
However, writing an interesting, engaging case study that’s also persuasive can be a real challenge.
For example, will asking your customers for feedback and testimonials be awkward? If they say yes, do you have the writing skills required to create a compelling story from their experience? And do you even have the time?
Take the pressure off – let us do it all for you!
As a specialist copywriting agency, we’re experts at writing case studies for businesses just like yours. And we pride ourselves on producing high-performing custom case study writing.
We’ll handle everything from research to interviews, production and presentation. All you have to do is talk to us and enjoy the results.
OUR CASE STUDY SERVICES
Business goal definition
Why do you want a case study in the first place? How does it tie into your overall business objectives? Answering these questions will help us fully understand your goals, so we can tailor our approach and ensure our efforts create the highest ROI.
Research and interviews
Your case study is only as strong as the material that goes into it. We conduct comprehensive research and connect with you to learn the full background before talking to your client. This allows us to steer the subsequent interviews, and elicit the highest-value details, quotes and feedback.
Production and presentation
We custom-build our case studies from the ground up, so we can tailor them to your exact requirements. Whether you need a printed hardcopy, a digital ebook or an online web page case study, we’ll deliver to an exceptional standard.
WHAT MAKES US DIFFERENT?
WE’RE RESULTS-DRIVEN
Case studies are one of the strongest B2B and B2C marketing tools around, but only if they’re results-focused and of exceptionally high quality.
That’s because case studies that focus on tangible results and show the direct, measurable benefits you’ve delivered to your clients are more impactful. Real-world results create scale, context and weight that help your clients visualise the benefits of what you sell more easily. And when they can clearly picture the benefits, they can better imagine what you could do for them.
But if you want to convince your clients that you provide a high-quality product or service, it’s crucial for your case studies to reflect that level of quality.
This is where we excel. We:
- ask the right questions and conduct the right research to draw out the highest-value information
- know how to frame and present your results to their best effect
- extensively draft, edit and revise your case study to get it to the highest possible standard
- refuse to compromise on our approach to quality.
After all – we use case studies ourselves, so we know just how important they are.
WE MAKE IT EASY FOR YOU
Case studies are all about celebrating your achievements, so they shouldn’t be awkward, difficult or frustrating.
We understand that, so we make the process quick, easy and maybe even enjoyable for you.
All you have to do is quickly brief us, telling us about yourself, your product or service, and how what you offer has helped your client. Then provide us with your client’s details, so we can reach out to them.
We’ll take it from there – you can simply sit back and wait for the first draft while we create your compelling, results-driven case study.
It’s that easy.
WE’RE DIVERSE SUBJECT MATTER EXPERTS
Part of the reason we’re so good at writing case studies across a range of industries, products and services, is that we offer more than just case study writing help.
When you connect with our team, you’re connecting with diverse subject matter experts.
Our specialists include copywriters, publishers, analysts, strategists, digital designers, photographers, social media managers and more.
And we have direct experience in industries that include everything from Tech to Travel, Finance to Not-for-Profit, eCommerce to Hospitality, and many, many more.
That means we understand your business. We have insights into your ideal target audience, and the type of content they’d connect and engage with. And we know exactly how to craft you a case study that delivers real ROI.
Plus, we’re masters at sourcing and assembling talent. So if we somehow don’t already have a case study creator who specialises in your field, don’t worry. We’ll find one!
YOU’RE NOT A NUMBER TO US
When we work on your case study, you’ll soon discover that we don’t just view the engagement as a single transaction.
We genuinely care about you and your business. We take the time to learn everything we can about your product or service, your clients and your audience.
And we don’t follow standardised case study formats or templates. Instead, we build your case studies from the ground up, with custom writing and personalised design.
That’s because we’ve consistently found this approach produces the greatest possible results:
- outstanding-quality case studies
- extremely satisfied clients
- highly productive, long-term relationships.
And no, cookie-cutter solutions and throwaway engagements aren’t in our case study toolkit either.
OUR CASE STUDIES
How we increased Octet's organic traffic by 372%
How we increased Nexba's organic traffic by 230%
How we grew organic traffic for Craveable Brands by 47%
How we helped WSA write reports that put the community first
How we created a 6400+ word sales funnel for Equenti
How we grew The Bread & Butter Project from 7 webpages to 51
How we created a compelling ebook Sales Funnel for Loan Market
How we created a 6 Pillar + 35 Cluster Content Strategy for Play Travel
How we designed SEO-focused website content for Good Eye Deer
How we delivered targeted SEO Training & Strategy for HealthMatch
How we developed SEO-focused web content for Inauro
How we developed a high-performing, strategic content partnership with SNAP
WHAT OUR CLIENTS SAY
"Sarah is an absolute powerhouse when it comes to creative content and SEO strategy. She’s helped our business, Nexba.com, developed SEO-led editorial to drive our search rankings - while entertaining (and informing!) our customers with smart, engaging content."
Zoe Eaton
General Manager, eCommerce - Nexba
“Highly recommend working with Sarah Spence. She is professional, talented and strategic in the SEO/copywriting space.”
Sarah Griffin
Head of Marketing - PLAY Travel
“You can’t go wrong with Sarah! Her knowledge in SEO, her creative proficiency in copywriting and her patience to understand your brand and your needs makes for a fabulous experience. We look forward to our next project with her.”
Olivia Olley
Producer - Good Eye Deer
“Every time I work with Sarah I’m stuck by how quickly she wins clients' trust. She knows her stuff inside out - from SEO strategy to content creation - and puts that knowledge to work to get the results they need. Pragmatic and constructive, she’s able to chart the big-picture vision and then get the work done. Totally professional and a joy to work with.”
Matt Fenwick
Owner @ True North Content
“Extremely professional content marketing agency in Sydney. Sarah has been exceptional to work with, extremely responsive and really gets what her audience needs. Can’t recommend her and the team enough for SEO copywriting.”
Alexander Soldatos
SEO Consultant
“Sarah is wonderful! She was open and honest with us about how to best achieve our goals and understood our style and what we wanted to achieve. The audit she conducted provided us with easy to use action points. It really came across that Sarah loves what she does and we look forward to working with her in the future!”
Olivia Hudson
Administration Manager - EST10 Recruitment
“Outstanding, doesn’t do justice to Sarah’s work. Generating content for a new website that has been optimised both for conversion and SEO, and writing in depth (2500+ word) articles on financial topics... The website content is flawless. And for what should be boring topics, the articles have been engaging, well researched, and highly educational.”
Matt Thorne
Brand Strategist - Multiverse
“Sarah has been wonderful to work with on our new website: on time, listens well and updates based on feedback. She’s professional with an understanding of what we need as a client. We would recommend Sarah to any business wanting copywriting expertise.”
Alicia Lonergan
Marketing Communications Manager - Barnardos NZ
“Working with Sarah was a logical, worthwhile, thought-provoking and overall brilliant experience. She has an intimate knowledge of SEO best-practice and is able to translate this into high quality content that works with design and other website functionality. I wouldn't hesitate running another project via Content Copywriting and recommending them.”
Duncan Khoury
Head of Marketing - Octet
“Fantastic experience from day one right through to final. Sarah knows her stuff and knows how to get the best out of clients to deliver it. I wish there were 10 stars, it's what she deserves.”
David Leiton
Client Partner - uberbrand
“Great news. We LOVE your strategy and we love you. Brilliant work!”
Kate Freeman
Global VP Marketing & Communications - Futrli
“Sarah is a fantastic copywriter. Not only is she cost and time efficient, her level to detail is exceptional. I strongly recommend Sarah.”
Nicole Olsson
Digital Campaign Manager - Lendlease
WANT A CASE STUDY SUCCESS STORY OF YOUR OWN?
We’re all about content. Content that connects with – and converts – your ideal clients.
And you? You’re all about making your clients’ lives better.
That’s why you need our content marketing agency on your side. We’ll create the content your business needs to drive traffic, engagement and sales.
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