WHITE PAPER WRITING SERVICE
BE A THOUGHT LEADER, BOOST CREDIBILITY AND LEADS
White papers are a great way to establish your expertise, as well as educate and inform your customers. They’re also a powerful marketing tool, able to:
- boost your credibility
- drive traffic to your website
- capture quality leads
- attract backlinks and enhance your web presence
- grow your reach and engagement by giving your audience something to share on social channels.
But producing a quality white paper takes significant time, effort and skill.
And making sure the paper you write connects with your target audience, is easily understood and drives engagement is an even greater challenge.
Don’t worry, though. We’re here to help! Our white paper writing service, delivered by expert agency writers and industry professionals, does it all for you.
The first step is simply to talk to us. Tell us about your business, your passions and your big ideas. We’ll take it from there.
OUR WHITE PAPER WRITING SERVICES
Audience and market research
There’s no point writing a white paper on a subject your audience isn’t interested in. There’s also no value writing about something that doesn’t fit your market, or that your competitor’s already covered in depth. We conduct comprehensive research into the exact subjects your audience cares about and the opportunities available to talk about them.
Interviews and data gathering
Compelling white papers are the result of combining quality data with persuasive insights from subject matter experts. We gather all the information you need, elicit powerful quotes through targeted interviews, and identify the best way to fit it all together and present it to your audience.
Production and presentation
To have the most impact, a white paper needs not only high-quality writing but also high-quality design. We incorporate strict quality controls into our white paper creation services to ensure your paper both reads well and looks great.
WHAT MAKES US DIFFERENT?
WE’RE FLUENT IN TECH-SPEAK
The most common reason that white papers miss the mark is that they fail to speak to their audience.
That’s because when white paper writers discuss complex ideas and topics, not all of them can translate the tech-speak and jargon into language their target audience understands.
That’s not a problem you’ll have with us. We’re fluent in tech-speak, so we know exactly how to present intricate ideas and propositions to any audience.
- Launching a blockchain startup? Great – tell us about your tokenomics and the problems you’re hoping to solve.
- Planning to disrupt the financial services industry? Perfect – let us know whether you’re looking to use big data, AI, robotic process automation or a different approach entirely.
In short: if you’re wondering how to write a technical white paper, we can help.
And if you’re concerned that an external white paper agency writer wouldn’t be able to understand your subject matter, don’t be. We have the skill set, the experience and the industry understanding.
Your white paper is in safe hands with us, and we’ll make sure it speaks effectively to your audience.
WE THINK STRATEGICALLY
We don’t look at your white paper as a single, isolated piece of content.
Instead, we consider how it fits into your full content ecosystem and your brand. That includes looking at:
- how it could drive the best leads
- whether it could feed into or supplement any of your existing sales funnels
- how to optimise its shareability for social channels
- whether it should have its own landing page
- where it would generate the most conversions (e.g. by featuring on your homepage).
Of course, this is more thought than many white paper writing service agencies would put into creating your paper.
However, it’s also what ensures you get the greatest ROI from your white paper, and from your engagement with us.
WE’RE MORE THAN WHITE PAPER AGENCY WRITERS
A white paper is a complex document that requires more than just compelling writing. It also demands impactful visual design and effective publication and distribution.
But not all white paper agencies have the skills or expertise to handle every step of the process. Some only specialise in one or two specific areas.
We have the experience and capability to manage your project from start to finish. Our team of expert white paper writers, graphic designers, publishers, strategists, social media managers and publicists provide you with all the assets you need, and the high-quality production you want.
And of course, we know all the white paper design best practices, optimal development processes and most effective B2B marketing tactics too.
As a result, you only have to connect with one agency, handle one quote, and engage with one project lead and point of contact. And you can rest assured that the work we do will be hassle-free and first-class.
YOU’RE NOT A NUMBER TO US
White papers are about more than just presenting an idea. They’re about starting a conversation, driving engagement and working toward something more.
We view our engagement with you in the same way – as an opportunity to connect, start a conversation and build a relationship.
That’s why we take the time to:
- learn everything we need to know about your business, your passions and your big ideas
- conduct thorough research into your subject matter, making sure we fully understand your topic and its place in the market
- build your white paper from scratch, rather than relying on set white paper templates or standardised designs
- put your paper through multiple revisions and reviews, ensuring we deliver it to an uncompromising level of quality
- look beyond mere production to consider your white paper’s publication and distribution as well
- provide ongoing support, tracking your paper’s performance and gauging its success.
This does take time and effort on our part. But again, we’re happy to do it – because you’re not ‘just another face in the crowd’ to us.
You’re part of our small, select portfolio of clients, and we care about your business.
WHAT OUR CLIENTS SAY
WANT A WHITE PAPER SUCCESS STORY OF YOUR OWN?
We’re all about content. Content that connects with – and converts – your ideal clients.
And you? You’re all about making your clients’ lives better.
That’s why you need our content marketing agency on your side. We’ll create the content your business needs to drive traffic, engagement and sales.
WHAT WE DO
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