We definitely think so! Without an effective marketing strategy, any time, money and effort you spend on marketing are more than likely to end up wasted.
A marketing strategy is all about identifying who your ideal clients or customers are, what they’re looking for, and how to best provide it for them. Trying to create marketing materials without knowing all that is like throwing a dart blindfolded. Sure, you might hit the bullseye… but we wouldn’t want to put a number on your chances.