Content marketing is an investment in the future of your brand, in today’s business environment, it’s not an optional extra – it’s a necessity.
We charge based on the number of hours it takes to complete each content piece, and the level of expertise it requires.
Conversion-focused content requires a higher level of content marketing expertise than traditional copywriting. Long-form SEO content require us to conduct significant research and interviews before we even start writing, but as far as SEO goes, they are worth every cent.
Simply put, we aren’t the cheapest out there – but our quality is the best.
And Google knows it.
In May 2020, Google did a core update, which is widely understood to have been primarily based on improving how sites with quality content rank in Google.
They also penalised sites without quality content – and all of our clients’ websites had significant ranking wins.
But how much does it cost?
The cost depends on the content marketing piece and how it fits into the overall strategy.
One thing we firmly believe is, we won’t ever create content for content’s sake. So you will never be charged for something that’s not part of a strategic plan that helps your brand.